For start-ups looking to expand their business to foreign countries, India is an exciting challenge! With a booming urban middle-class population and tons of opportunities, it is not a market to shy away from. These were the very reasons that prompted Purushartha Saini and Simon Bless, the founders of the Swiss start-up PRACMAN AG, to pack their bags and head to India.
Entering the Indian market comes with its own share of challenges and ambiguities. But, unlike most foreign start-ups entering the Indian market, PRACMAN has a distinct advantage – they’re entering India through swissnex, as part of the CTI Market Entry Camp India.
More on swissnex India webinar series Making Swiss start-ups India-ready